With Recent occurrences in HubSpot a majority of people are considering their future options…
HubSpot recently announced that from March 5th there will be a price increase across the platform severely effecting those with larger CRM Systems
What is HubSpot?
If you’re reading this then you probably already know that HubSpot is a CRM platform – founded in 2006, originally as a marketing hub, which allows you to combine many tools for inbound marketing, sales, and customer service to manage various aspects of customer interactions.
All the tools are divided among different Hubs, which include the HubSpot Marketing Hub (Microsoft’s nearest comparison is Dynamics 365 Customer Insight Journeys), the Sales Hub (comparable with Dynamics 365 Sales), the Customer Service Hub (comparable with Dynamics 365 Customer Service) and the CMS or Content Management Solution Hub (which can be compared with Microsoft Power Pages).
HubSpot also has the Operations Hub and the Commerce Hub, providing commerce tools for mid-sized business to business companies built around quotes, invoices and payments.
HubSpot Pricing with Core Seats and View-Only Seats
As of March 5, 2024, the Free edition has been limited to five free users. HubSpot has introduced Core Seats, which among other things give users “edit access to purchased Hubs”. There are also View-Only Seats, which are free and unlimited for paid portals, and don’t allow users to edit things.
For example, the Starter tier has just one seat type, the Core Seat, meaning no free seats with edit access on this tier after March 5.
What does HubSpot’s new seats-based pricing model mean for free users?
Up until this point, there may have been a few staff who used some of the tools like deal pipelines, but have not used the software enough to warrant a paid seat, so they’ve been on free seats. But with the change to HubSpot pricing plans, if they have to update pipelines, they will now need to purchase a Core Seat to get edit access.
HubSpot Marketing Hub pricing
If we look at HubSpot marketing pricing, you’ll likely be looking at starting with HubSpot Marketing Hub Professional, as the tiers below that have too many limitations to compete with other tools and they only come with one inbox. Professional includes 2,000 marketing contacts, which isn’t a lot.
HubSpot Marketing Hub Professional is £702 per month, including three seats, with an onboarding fee of £2,600.
You do get forms and unlimited email automations with the Professional tier of HubSpot Marketing. If you need more capabilities, such as up to 10,000 contacts and field-level permissions (standard in a Microsoft Dynamics 365 environment), you can pay a £6,090 onboarding fee and get Enterprise for £3,000 a month.
HubSpot Sales Hub pricing
With HubSpot Sales Hub, your product library is limited to 100 products with the free tier and one deal pipeline. You also won’t get forms, quotes or forecasting. To get quotes and forms (limited to 10 actions) you would need to upgrade to Starter. If you need sales automation workflows (the sort of things you would do with Microsoft Power Automate), you would need to consider the Professional tier, and pay an onboarding fee of £1,310 as well as £77/mo/seat (HubSpot Sales Hub pricing used to include five users for £396, so now it’s more flexible, but if you have people on your team who need to edit any of the pipelines, they will need either the Sales Hub Professional seat or a Core Seat for £40/mo/seat). For more advanced sales forecasting, custom objects, and a sandbox feature, it would be the Enterprise tier you’d need to go for, with a £3,050 onboarding fee and £135/mo for one sales seat.
HubSpot support costs
When you have a look at HubSpot’s recommended services, you can see that ‘Inbound Consulting’ costs £440 per month, or you can upgrade that to get five hours of consulting per month at £1,530 per month. If you want access to a technical consultant for five hours per month, that’s £1,570.